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Pets Are Worth Saving

We are glad to participate our Women in Communications September networking event honoring the Humane Society of Broward County (HSBC), a progressive, non-profit animal shelter rich with programs and services to aid our community. As a pet mama, (husky girl), I’m thrilled to have learnt of a vibrant organization that has events all year round with the sole purpose of keeping pets home, by educating and providing preventive resources to make successful relationships. Many benefits have been associated to our loved friends, such as stress relief, companion, caring amongst many others. Giving back to their unconditional love is immensely rewarded. Pets Are Worth Saving, (PAWS) is dedicated to providing volunteer and financial support to the Humane Society. Programs include:
  •            Adoptions
  •            Public Awareness Education for Humans
  •            Treatment of Animals
  •            Animal assisted Therapy
  •            Pet loss and grief counseling
  •            Foster care and anti cruelty programs
Can do attitude. Over and over AWC reinstates their vision to empower women through wealth. Establish the correct connections that will lead to increased earnings. There are many reasons to justify why we haven’t. This is the perfect time to fill our Can do attitude. Watch and learn, the humane society has fundraised 545,000 dollars on on the Spirit Walk alone(Walk4animals.com) in 2018. This season they are one to watch and support at:
  •            Upcoming Gala Event on March 2019
  •            Green Golf Tournament
  •            Fashion Show, and don’t forget the walk for animals event.
These aren’t the only ways to participate you may also join the walk virtually, as well as many other in kind donations and or various membership options. This amazing cause was represented by PAWS President Julie Strauch and HSBC, Board Member, Christy Gumberg reminding us there are always ways, to give, volunteer, donate, participate, be a part of. Check out photos taking by Susan Barbini of Barbini Photography from Women in Communications September Meetup Honoring Humane Society of Broward County  
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80 million Alerts

August finalized honoring one of the fastest and most effective programs law enforcement can activate in the critical first minutes of a missing person. A Child is missing Alert & Recovery Program. 80 million Alerts to this day. While breathtaking views at The Blue, Boca Raton Resort reminded us of the serenity of our surroundings this was contrasted by the potential danger of a missing child or elderly person in our community. Learning of these liabilities as a community empowers us to be proactive and take action in the critical first minutes of a missing person case. A Child Is Missing Inc. and law enforcement have a good working partnership. Sherry Friedlander, Founder of this successful Alert Program, started this quest in 1997, serving Law enforcement nationwide,as a FAST response to a time sensitive issue bypassing criteria for an Amber Alert or Silver Alert, optimizing search times and involving surrounding citizens through satellite mapping to target calling ares focalizing efforts based on where the person was last seen. 1,000 alert phone calls can be placed within 60 seconds. This service is 24/7 365 days a year and can assist all missing cases, such as children abducted, wander off, elderly (often with Alzheimer’s/Dementia) college students or disabled individuals. If a person is in need for this service they must approach the Law enforcement authorities as they are the only ones that may initiate the request to A Child Is Missing. Expansion for the search may of jurisdiction to go nationwide if necessary.   Bringing the community together is vital to locating a missing person. You may join efforts by signing up for alerts for mobile devices online at achildismissing.org as well as providing donations and or volunteering time. For further info about A Child Is Missing, Inc. you may call Sharon at 954-763-1288. The Association of Women in Communication, South Florida Chapter was able to engage in an evening of advantageous information.    For more info or media questions please email: Julia Batres  at info@www.awcsouthflorida.org Watch the replay of Facebook Live Women in Communications Honoring A Child is Missing, Inc.
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Women in Communications Sold Out Workshop: How to Pitch the Media

Photo Credit: Janis Buongermino
The line up at the lobby of the Embassy Suites of Boca Raton, was the premonition for an enjoyable session of learning and networking.
“Walking into Women in Communications How to Pitch the Media Workshop” Photo Credit: Janis Buongermino
Following registrations, participants were able to step into the auditorium to head start with The Association for Women in Communication South Florida Chapter President, Tonya Scholz’s warm welcome reminding the association’s goal to empower women (through wealth growth).
Photo Credit: Janis Buongermino
Participants in all areas: Entrepreneurs, Non for profit advocates, Lifestyle and health, Tech & Innovations and Education amongst other fields created a vibrant audience eager to share, network and pitch within their questions to seize opportunity.  
Panel discussion with Q&A from the audience. Photo Credit: Janis Buongermino
Moderator, Emily Taffel-Cohen (founder and co-owner of Mugsy PR), led the conversation by inquiring the panel about: Biggest pitching pet peeves, Best day and time to pitch, Pitches that have stood out, How do YOU prefer to be pitched What makes the perfect PR package and Pay 2 play vs authentic editorial, and others. This allowed to harvest a few general notions throughout the panel:
  • Information must relate to a local concern, involve people, and denote implications to the community.
  • Means of communication prevail within social media and email.
  • It’s all about relationship building, making sure to review the person, do your homework, throw them a compliment.
Dia Ryan (Broadcaster at The New Hits 97.3 of Cox Media Group), encouraged the audience to seek if their product is a great fit to create that symbiotic relationship. Provide a reason why it’s beneficial for both parties remembering demographic, been sincere and genuine. Local local local, people people people, is a must for Marie Speed (Boca magazine/Group Editor JES Publications). The audience was very attentive and adapted the media request to incorporate these tips into their questions at the Q&A sharing new ideas and projects all led by women. Another outline by Pedro Heizer (Managing Editor- The Boca Raton Tribune/online and print), stated that more then send a broad pitch out, personalize your request. Might not make it to print but may be considered for online exposure. Keep in mind that television is always open for last minute stories according to Miranda Christian (Reporter WPTV). If your story revolves around a particular individual and their success, you might not have a lot of options but you are not out of them, Brian Bandell (South Florida Business Journal), voiced their consideration to outstanding profiles. This workshop turned out to be just the fuel any women can benefit from. The AWCSF encourages members and non-members to keep an eye on future events as they are continuously working to provide innovative and pragmatic sessions for all industry communications needs.  For more info or media questions please email: Julia Batres  at info@www.awcsouthflorida.org Watch replay Facebook Live of Women in Communications: How to Pitch the Media      
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Maria Henneberry on the Association for Women in Communications

Maria Henneberry on the Association for Women in Communications